The first step in developing a new design or altering an existing one is to determine the needs of the client and the occasion for which the design is intended.
When creating a design, you consider size, shape, weight, colour, materials used, cost, comfort etc.
As a designer, you have to be perceptive about a customer’s preference as well as be informed of fashion trends, social customs, fabrics etc.
You must take into account sales information market research, competitor’s products. All this will enable you to be successful in fashion forecasting.
You have to apply your creative talent to product ideas, which cater to the market’s needs.
The appearance, quality and texture of fabrics have to be taken into account.
In manufacturing, you would have to work with the buyer and liaison with production staff to ensure that mass production is feasible and cost effective.
Most designers work out their ideas not only in sketches but also by draping the model. Patterns are then formalised and samples made up before mass production begins
You are responsible for presenting your work to clients or internal management. At the same time you have to advise the client about adaptations, types of fabrics, which can be used, different dimensions, production problems etc.
Designers who run their own businesses devote a considerable amount of time to developing new business contacts and to performing administrative tasks, such as reviewing catalogues and ordering samples.
GIFT Design Academy
7B, A J C Bose Road Kolkata -700017, West Bengal, India